Fresh Rankings Show Who's Winning India's Bike Battle This Month
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| Credit: gaadiwaadi |
Hero MotoCorp continues to dominate India's two-wheeler market with 8,86,002 units sold in November 2025, but the latest retail data reveals some surprising trends. While Hero maintains its top spot with 34.8% market share, the company saw a 3.4% decline compared to last year. What's more interesting is how brands like Royal Enfield and TVS are reshaping the competitive landscape.
If you're planning to buy a bike or scooter, understanding these market movements can help you identify which brands are investing in better products and service networks right now.
What the New Data Tells You About Top Brands
Honda finished second this month with 6,06,284 units, though they experienced a 7.74% drop year-on-year. Their 23.8% market share remains strong, thanks to the ever-popular Activa scooter range and Shine motorcycles. However, I noticed Honda's EV segment didn't match expectations despite their traditional strength.
TVS Motor Company claimed third place with impressive 5.33% growth, selling 4,45,617 units and capturing 17.5% of the market. Their balanced portfolio across segments is working (the Jupiter scooter, Apache and Raider motorcycles, plus the iQube electric scooter are all contributing to steady growth).
Bajaj Auto faced challenges this November, dropping 15.29% to 2,58,585 units with a 10.1% market share. This significant decline suggests you might want to watch for upcoming model launches or pricing adjustments from them.
The Premium Segment Is Changing Everything
Royal Enfield emerged as November's biggest winner with nearly 20% growth, selling 1,15,353 units and securing 4.53% market share. The Classic 350 and Hunter models continue driving sales, while their 450cc and 650cc offerings are finding steady buyers. This growth signals strong demand for premium motorcycles among Indian riders today.
Suzuki showed solid momentum with 13.06% growth, reaching 1,04,638 units (4.10% market share). Yamaha grew modestly at 3.43% with 70,929 units, holding 2.79% of the market.
Electric Two-Wheelers Show Extreme Volatility
The EV segment revealed dramatic contrasts this month. Ather Energy surged 56.98% to 20,349 units, showing strong consumer confidence in their products. Meanwhile, Ola Electric crashed 71.35% to just 8,402 units (a shocking decline that raises questions about their product quality and service network) .
Greaves Electric Mobility grew 28.92% to 5,764 units, while Classic Legends (Jawa) jumped 34.58% and BGauss Auto climbed 36.42%. These numbers suggest the electric market is consolidating around brands with proven reliability.
What This Means for You as a Buyer
November 2025 turned into one of the most competitive months, driven by festive demand and improved rural sentiment. The total market remains healthy despite some brands struggling. Here's my take: if you're considering a commuter bike, Hero and Honda remain safe choices with extensive service networks. For premium motorcycles, Royal Enfield's growth indicates they're getting product-market fit right.
TVS offers you the best cross-segment reliability today (whether you want a scooter, bike, or electric option). Their consistent growth across categories shows balanced execution. However, if you're looking at electric scooters, I'd recommend being cautious with brands showing volatile sales patterns and focus on Ather or TVS iQube instead.
The market data confirms that Indian buyers are increasingly willing to spend on premium models while demanding better quality in the EV space. Brands delivering on both fronts are seeing growth, while those faltering on either are losing ground quickly.
Traditional strongholds like Hero's Splendor and HF Deluxe continue selling well, proving the commuter segment remains India's backbone. But the 19.78% jump in Royal Enfield sales shows you that aspirational buying is real and growing.
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